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Marketing (MKTG-120CE)

You will discover the dynamic field of marketing. You will explore what marketing is, how it works, and the effect it can have on consumers and on society. At the end of the course, you should have a strong sense of how to market ideas, skills, as well as products and services. Marketing concepts you will learn include: the strategic marketing planning process, market research, segmentation, positioning, consumer behaviour, and the marketing mix.
Start and End DatesFeeLocationPIC
April 15, 2019 - June 28, 2019

Midterm Exam Week: May 21-24, 2019 Final Exam Week: June 24-28, 2019 Kathy.bourassa@saskpolytech.ca


Registration Deadline: April 22, 2019
Register
$555.00OnlineMKTG-120CE-3
Saskatchewan Polytechnic reserves the right to revise or cancel programs or make other changes as Saskatchewan Polytechnic deems necessary at any time.

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