Marketing (MKTG-120)
You will discover the dynamic field of marketing. You will explore what marketing is, how it works, and the effect it can have on consumers and on society. At the end of the course, you should have a strong sense of how to market ideas, skills, as well as products and services. Marketing concepts you will learn include: the strategic marketing planning process, market research, segmentation, positioning, consumer behaviour, and the marketing mix.
Related Programs
BusinessBusiness Diploma
To register, call:
Saskatoon – (306) 659-4800
Regina – (306) 775-7301
Moose Jaw – (306) 691-8383
Prince Albert – (306) 765-1600
Out-of-town callers – 1-866-467-4278